Welcome to Heroes of Mobile

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Founded by mobile media industry veteran, Helen Keegan, Heroes of Mobile is about knowledge and networking events and other initiatives to help people get their heads round what to do when it comes to mobile. Whether it’s the whole of your job, part of your job or you just have an interest in the sector, there’ll be something for you here.

The next festival will be held in Barcelona on Sunday 23 to Friday 28 February 2014!

Find out about the festival, our sponsors and community partners, how to get involved, the events that are forming part of the festival, our media and community partners and plenty more to keep you busy at the fringe festival. There are ongoing sponsorship opportunities for local events, next year’s festival and online only. Do get in touch if you’re interested to find out more. And there are plenty of ways to get involved in next year’s festival – it’s currently free to add your event, we will need volunteers and we will need spaces to host pop-up events too. Don’t be shy. Join in!

More events in other cities will be happening later in the year.

Our social channels We’re on Facebook  |  Twitter  |  LinkedIn  |  Soundcloud (for our podcasts)  |  Follow us! Subscribe to our newsletter too for updates about us and our events.

The Cloud Conundrum

Are you an app developer? Are you wondering what cloud means to you? Do you have questions for the different vendors before you choose which service to go for? Do you want to understand the pros and cons of hosting in the cloud? Do you want to hear how others have taken advantage of the opportunity and how it worked out for them? Then this Heroes of Mobile partner event is for you!

Join the App Developers Alliance, Rackspace, Google Cloud, Elastichosts and Yahoo! and your peers on Thursday 31 July in London for this informal session. Its’ free to attend, but RSVP is required so we know how much cold beer to provide!

 

In this session, the Application Developers Alliance is bringing together thought leaders from Rackspace, Google, and ElasticHosts to take a look at different ways that you can deploy app servers in the cloud. And it’s your chance to quiz them about how to make the most of it.

We’ll also have a one-on-one discussion with Eugene Stipp from Yahoo about their experience of rolling apps out across Europe. What have they done? How have they done it? What did they learn along the way?

AGENDA

5:30pm Registration and welcome

6:00pm Discussion: What are the options for hosting your app?

6:40pm Rolling Out Apps Across Europe – Yahoo’s Experience

7:20pm Networking Reception including drinks and snacks.

8.30pm Doors close

More information about this event, including speaker profiles, can be found herehttp://www.appdevelopersalliance.org/alliance-events/2014/7/31/the-cloud-conundrum-developer-workshop

If you’re a developer, CIO, CTO or tech entrepreneur, this event is for you.

Behavioural analytics are the new black

cooladata logo smallAnd Cooladata wants to show you how useful this genre of analytics is to make the most of your data and to make the most of the mobile opportunity. You may well have attended Cooladata’s launch event in London a few months ago, and this one is an update showcasing new ways to analyse and what that means for you. Whether you’re in gaming, mobile or eCommerce, chances are you have customer data of all kinds and could benefit from knowing how best to analyse and monetize it. This is your chance to see behavioural analytics in action and find out why and how it might be relevant to you.

And the good news is, the team is running events in London, Amsterdam and New York. The London and Amsterdam sessions are in conjunction with Google Cloud Platform.

Can’t make the London event? Then come to Amsterdam or New York.

3 July 2014 – Amsterdam 10.30 to 12:30

8 July 2014 – New York 17:30 to 20:00

And if you can’t make any of those, you can join an online webinar instead which will be covering the same topic. Click here to sign up.

The Swedish Beers pictures are out!

I know it’s been a month since we all put the mobile world to rights at the Swedish Beers party in London, but I’ve only just had time to upload the photos for you.

A few thank yous are in order – Firstly to the fabulous sponsors – Open Mobile Media, Inspiring Interns (thank you for bringing the ping pong table and organising Beer Pong. What a hoot!), Futurice and US Tax & Financial Services. Thank you to the venue – The Victoria Park Plaza Hotel – you did a great job for us. And to the volunteers who helped me run the event, especially Shafiq for the photos. Speaking of which…


Created with Admarket’s flickrSLiDR.

They’re also up on Facebook too if that’s your thing. Feel free to tag, share etc.

I don’t yet have a date for the next Swedish Beers. Or a town to run it in (although I have some ideas of where would be good, obviously!). Get in touch if you’d like to sponsor.

Meanwhile, you might be interested in one of Cooladata’s upcoming events in London, Amsterdam and New York talking about behavioural analytics. There’s a webinar too for those of you who can’t meet in person. OK, so it’s not a beer and chat type event, but for those of you interested in monetising mobile (that’s most of you, isn’t it?), it may well be of interest. More info here. See you at the London one?

Who will you meet on Monday night?

It’s just a few days until the next London edition of Swedish Beers and I expect you be wondering who is paying for all the beer. I’m pleased to announce our sponsor line-up. They are ready and waiting for you to join the merry throng, have a chat about all things mobile, or the weather, whatever suits and to enjoy a beverage or two. We’ll have wine, beer and soft drinks available.

open mobile media logoOur lead sponsor, once again, is Open Mobile Media. They’re hosting us at this year’s Open Mobile Summit London. You’ll meet Precksha, Manni, Ruthana, Ina and the team. They’re all lovely and they’ve all been working incredibly hard to put the conference together. I’m pleased to be chairing one of the sessions too. They’ll have the biggest batch of beer tokens and I know they’ll want to meet as many of you as possible to find out your thoughts on all things mobile and where it’s heading.

If you haven’t got your ticket already, I have an *exclusive* discount code for Swedish Beers and Heroes of Mobile readers and attendees. You’ll get £500 discount on a gold or silver pass. Use code 2515Swedish on the registration form.

futurice_logo_basicNext up, we have Futurice. They kindly supported Swedish Beers in Berlin this time last year. Futurice is a software design and development consultancy based in Finland, Germany and the UK. They believe in an open culture that fosters happy, motivated people. And they’re a very friendly bunch. They even have their own Futurice beer!

Sampo and his team will be on hand to talk mobile with you. They have tons of experience and some very cool projects they’ve worked on so I know you’ll enjoy chatting to them.

Basic CMYKJoining the sponsorship roster are newcomers to Swedish Beers, US Tax & Financial Services. Join Nora, Sitara, and Fran from US Tax & Financial Services. They provide advice, guidance, planning and compliance services for individuals, partnerships, corporations, trusts and estates for anyone subjected to the US tax system, wherever they may be in the world. If you’re already doing business in the US or are planning to set up an office there, these guys can help you navigate the complexities of the tax system there and also the complexities of additional compliance and regulations. Avoid those penalties and talk to these guys. You’ll also find they have more than a passing interest in mobile and technology and are very pleased to be supporting this edition of Swedish Beers.

inspiring logosAnd last but by no means least, we have inspiringinterns (internships and graduate recruitment) and inspiringsearch (digital recruitment and headhunting). If you’re a regular at Swedish Beers, you’re bound to have met one or more of the team already. Charlie and Benedict were on the door for our Barcelona party, CEO, Ben, has been attending Swedish Beers since they started back in 2001 and they’ve sponsored many times over the years. The team have been recruiting for the mobile industry for many years and are very knowledgeable and approachable.

If you haven’t signed up already, you can still do that over on Eventbrite or add yourself on Facebook. Doors will open at 6.30pm and we’ll be there for as long as people want to hang out.

Skål

Helen

Registration now open for Swedish Beers London!

swedish beers london may14Hurrah! Your favourite mobile networking party is back in London to bring you more beer and more chat! You’ll find the party at the Victoria Park Plaza Hotel from 6.30pm onwards on Monday 19th May.

The first sponsor is confirmed – that’s our friends at Open Mobile Summit. You may have met them at the Barcelona party in February as they had a lot of beer tokens! They enjoyed meeting you so much that they’re sponsoring the party again and that means we have a new, bigger location. We’re going to be at the Victoria Park Plaza Hotel and the delegates at the Open Mobile Summit will be joining us too so there’ll be a good mix of familiar faces and new friends. Don’t worry, the party is still free to attend, it just means we have more room, and with a bit of luck, more beer too.

You can sponsor too!

I’m looking for more sponsors so talk to your FD, your CEO or whoever holds the budget and see if you can’t join in the fun too on 19th May. Just like Barcelona, I’m offering some Start-Up specials as well and if you really fancy splashing the cash, there are combined Open Mobile Summit & Swedish Beers sponsorship packages. Get in touch with me to find out more.

Like our previous events, this is a relaxed evening, no formalities, no presentations, no business cards thrust in your face as soon as you arrive. Just come with an open mind, be prepared to see friends old and new, talk nonsense, enjoy a drink or five and have yourself a good time. Oh, and leave the ties, the corporate personas and the sales spiel at the door please. The Swedish Beers crew will be on hand to welcome you and the lovely people at Open Mobile Summit and the Victoria Park Plaza have promised to look after us well.
No need to RSVP unless you want to. There’s no guest list, no tickets and there’s no guaranteed entry. Just come and go as you please.

I’ve checked the Wi-Fi and it works and even though we’re one floor down, the mobile signal seems to be good too so you’ll be able to demo your latest mobile thing whilst enjoying your beer and a chat. We’ll have the usual beer tokens and if they run out, we’ll revert to a pay bar. There is a smoking area to the left of the main entrance of the hotel and is well signposted.

So let me introduce our first sponsors….

Open Mobile Media

I’m  delighted to welcome Open Mobile Media again to sponsor the London edition of Swedish Beers. As part of their sponsorship, they’re giving away 10 Gold Passes to their upcoming Open Mobile Summit. It’s free to enter the competition and the closing date is 23:59 on Thursday 1 May 2014. More information over on the Swedish Beers blog and click here to fill in the entry form.

You don’t have to register, but if you do, you’ll get a handy email reminder of the time, date and location. And it will also give me an idea of how many are coming and keep our sponsors happy.

Looking forward to catching up with you all

Skål

Helen

Like Swedish Beers on Facebook http://facebook.com/swedishbeers or follow on Twitter http://twitter.com/swedishbeers

Please note, your registration details will be shared with all sponsors.

Win a Gold Pass (worth £1895) to Open Mobile Summit London!

win a gold passYes, that’s right. Heroes of Mobile, Swedish Beers and Open Mobile Summit have teamed up to offer you the chance to win one of ten Gold passes to this year’s Open Mobile Summit London which is happening on 19-20 May 2014 at the Victoria Park Plaza Hotel in London.

The Open Mobile Summit London puts the consumer experience of mobile first. This event brings the entire mobile ecosystem together to discuss how to fuse content, context and user behaviour to create ultimate user experiences and maximise engagement.

Take a look at the topics and speakers who will bring their vision and leadership to this year’s Summit. Some of the biggest consumer brands and their partners will share how they are integrating a consumer friendly mobile experience as ‘mobile first’ dominates strategies across the globe! There will be a mix of keynotes and panel discussions, plenty of time for networking and an exhibition as well, there will be plenty for you to get stuck into. There are also four tracks running simultaneously covering Mobile Advertising & Commerce, The Mobile Mindshift, Wireless Tech & Lifestyle Services, and It’s a World of Apps and Games.

The Gold Pass includes:

* 2 day conference pass
* Access to presentation slides (excluding panel discussions)
* Access to the Online Networking Centre pre and post conference
* Full audio recordings of all 40+ conference sessions (including panel discussions)
* Official Open Mobile Summit 2014 Briefing (incl. concise event overview, summary and analysis of key themes and trends, plus results of live industry survey)

NORMAL PASS PRICES:
Gold Pass:          £1895 + VAT 
Silver Pass:         £1895 + VAT
One-day Pass:    £795 + VAT

More information about the event here: http://www.openmobilemedia.com/london/ 

The competition runs from 15:30 BST on Tuesday 22 April 2014 to 23:59 BST on Thursday 1 May 2014. The competition is open to entrants over the 18 who are able to attend the conference in London. All competition winners will have to arrange their own transport and accommodation if needed. The prize is for 1 (one) of 10 (ten) Gold passes and will be chosen at random from all the entries. Winners will be notified by email or telephone.

To enter, please fill in this simple form.

Good luck!

Save the date: Monday 19 May 2014!

Swedish Beers in London - Save the DateI’m delighted to announce that Swedish Beers will be back in London on Monday 19th May 2014. Please put the date in your diary now!

The first sponsor is Open Mobile Media. The OMM team had such a great time in Barcelona because you made them feel so welcome and they met so many interesting people that they are getting involved once more, this time in London. The party will run alongside this year’s Open Mobile Media London conference. Stay tuned for more info on our partnership and a ticket deal coming your way in the next few days.

I’ll be updating you all shortly with the details and if you’re interested in getting involved as a sponsor or start-up supporter, please get in touch. There are combined packages available if you’d like to get involved with Open Mobile Media as well.

Skål!

 

Google Cloud Platform Developer Roadshow – Europe – 7-11 April 2014

Exciting news! Hot on the heels of the recent announcements about pricing and capability for Google’s Cloud Platform, we are also pleased to announce that the Cloud Platform Developer Roadshow is coming to nine European cities on the week of April 7th with 17 more cities to come. In the UK, the team will visit both Manchester and London. And the other cities on this leg of the tour are Paris, Tel Aviv, Amsterdam, Helsinki, Milan, Stockholm and Berlin.

This free, half-day event should be of particular interest to mobile developers as one of the sessions will show you how to build a mobile app on Google Cloud Platform end-to-end. Live. In one hour. Pretty impressive, huh?

At the roadshow, Google will also demonstrate new approaches to computing that enable you to move beyond traditional divisions of PaaS and IaaS.  They will also showcase a developer experience that enables you to work more efficiently as you build, test, and deploy your code.

Google Cloud Platform is available to small start-ups through to large enterprises and clients include CostCo, Netflix, AirBnB and Snapchat.

This is a great opportunity to see behind the scenes of the world’s biggest cloud and chat with the international Google Cloud Platform team who will be on hand to answer your questions. If you’d like to attend one of the sessions in your city, RSVP required so please register here.

Here’s that link again to register.

Digital Revolution Thoughts: A Free Webinar with Jonathan MacDonald on 26 March 5pm GMT

Digital Revolution Thoughts…

A free webinar about the impact of technology on our business

It is no secret that the digital revolution has invaded nearly every aspect of our lives. The real question is how this technological world impacts society and our business practices. In CoolaData’s live, upcoming webinar, Jonathan MacDonald, the man behind the Thought Expansion Network (TEN) – joins us to discuss the hidden aspects of this digital revolution, including:

  • Privacy
  • Advocacy
  • Loyalty
  • Citizenship

Join CoolaData and Jonathan MacDonald at at 5pm GMT/12pm EST on Wednesday, 26 March for this free webinar. Listen to Jonathan and join in the online Q&A.

 

Win a free copy of 28 Thoughts on Digital Revolution by tweeting this event with #CoolaDataTEN or visit CoolaData’s LinkedIn page and share from there. You will automatically be included in a raffle for one of ten free copies of Jonathan’s new book. Webinar participants will also receive exclusive membership to the Thought Expansion Network (TEN), offering free access to cutting-edge thinking, video comments, live events and master classes.

Jonathan MacDonald is an international speaker on perpetual change and how to think differently about the future of business, the shaping of society and the potential of technology, all of which are constantly influenced by fast-paced, relentless change. He is the founder of the Thought Expansion Network (TEN) which inspires a deeper understanding of real-life challenges and opportunities, and he has published multiple papers and books including Business Poison and the new 28 Thoughts on Digital Revolution.

New sponsor announcement: Welcoming Open Mobile Media

Lead festival sponsor: Open Mobile Media

I’m delighted to welcome Open Mobile Media as the festival’s lead sponsor this year. It’s their first time in Barcelona and they’re very excited to be joining the fun. They connect the most influential and the most innovative companies and individuals in the converging mobile, internet, media, advertising, electronics and commerce markets. They deliver news, insights and C-level events to help executives and businesses who are part of the mobile ecosystem succeed and expand.

They’re a seriously friendly bunch and the whole team are heading to Barcelona to scope out interesting people for their upcoming events in London and San Francisco as well as getting the lowdown on what’s happening in the industry from the people who matter – i.e. You! You’ll be able to mix and mingle with them at Swedish Beers. It’s well worth looking them up there as they’re the ones with the most beer tokens!

Skål!