Registration now open for Swedish Beers London!

swedish beers london may14Hurrah! Your favourite mobile networking party is back in London to bring you more beer and more chat! You’ll find the party at the Victoria Park Plaza Hotel from 6.30pm onwards on Monday 19th May.

The first sponsor is confirmed – that’s our friends at Open Mobile Summit. You may have met them at the Barcelona party in February as they had a lot of beer tokens! They enjoyed meeting you so much that they’re sponsoring the party again and that means we have a new, bigger location. We’re going to be at the Victoria Park Plaza Hotel and the delegates at the Open Mobile Summit will be joining us too so there’ll be a good mix of familiar faces and new friends. Don’t worry, the party is still free to attend, it just means we have more room, and with a bit of luck, more beer too.

You can sponsor too!

I’m looking for more sponsors so talk to your FD, your CEO or whoever holds the budget and see if you can’t join in the fun too on 19th May. Just like Barcelona, I’m offering some Start-Up specials as well and if you really fancy splashing the cash, there are combined Open Mobile Summit & Swedish Beers sponsorship packages. Get in touch with me to find out more.

Like our previous events, this is a relaxed evening, no formalities, no presentations, no business cards thrust in your face as soon as you arrive. Just come with an open mind, be prepared to see friends old and new, talk nonsense, enjoy a drink or five and have yourself a good time. Oh, and leave the ties, the corporate personas and the sales spiel at the door please. The Swedish Beers crew will be on hand to welcome you and the lovely people at Open Mobile Summit and the Victoria Park Plaza have promised to look after us well.
No need to RSVP unless you want to. There’s no guest list, no tickets and there’s no guaranteed entry. Just come and go as you please.

I’ve checked the Wi-Fi and it works and even though we’re one floor down, the mobile signal seems to be good too so you’ll be able to demo your latest mobile thing whilst enjoying your beer and a chat. We’ll have the usual beer tokens and if they run out, we’ll revert to a pay bar. There is a smoking area to the left of the main entrance of the hotel and is well signposted.

So let me introduce our first sponsors….

Open Mobile Media

I’m  delighted to welcome Open Mobile Media again to sponsor the London edition of Swedish Beers. As part of their sponsorship, they’re giving away 10 Gold Passes to their upcoming Open Mobile Summit. It’s free to enter the competition and the closing date is 23:59 on Thursday 1 May 2014. More information over on the Swedish Beers blog and click here to fill in the entry form.

You don’t have to register, but if you do, you’ll get a handy email reminder of the time, date and location. And it will also give me an idea of how many are coming and keep our sponsors happy.

Looking forward to catching up with you all

Skål

Helen

Like Swedish Beers on Facebook http://facebook.com/swedishbeers or follow on Twitter http://twitter.com/swedishbeers

Please note, your registration details will be shared with all sponsors.

Win a Gold Pass (worth £1895) to Open Mobile Summit London!

win a gold passYes, that’s right. Heroes of Mobile, Swedish Beers and Open Mobile Summit have teamed up to offer you the chance to win one of ten Gold passes to this year’s Open Mobile Summit London which is happening on 19-20 May 2014 at the Victoria Park Plaza Hotel in London.

The Open Mobile Summit London puts the consumer experience of mobile first. This event brings the entire mobile ecosystem together to discuss how to fuse content, context and user behaviour to create ultimate user experiences and maximise engagement.

Take a look at the topics and speakers who will bring their vision and leadership to this year’s Summit. Some of the biggest consumer brands and their partners will share how they are integrating a consumer friendly mobile experience as ‘mobile first’ dominates strategies across the globe! There will be a mix of keynotes and panel discussions, plenty of time for networking and an exhibition as well, there will be plenty for you to get stuck into. There are also four tracks running simultaneously covering Mobile Advertising & Commerce, The Mobile Mindshift, Wireless Tech & Lifestyle Services, and It’s a World of Apps and Games.

The Gold Pass includes:

* 2 day conference pass
* Access to presentation slides (excluding panel discussions)
* Access to the Online Networking Centre pre and post conference
* Full audio recordings of all 40+ conference sessions (including panel discussions)
* Official Open Mobile Summit 2014 Briefing (incl. concise event overview, summary and analysis of key themes and trends, plus results of live industry survey)

NORMAL PASS PRICES:
Gold Pass:          £1895 + VAT 
Silver Pass:         £1895 + VAT
One-day Pass:    £795 + VAT

More information about the event here: http://www.openmobilemedia.com/london/ 

The competition runs from 15:30 BST on Tuesday 22 April 2014 to 23:59 BST on Thursday 1 May 2014. The competition is open to entrants over the 18 who are able to attend the conference in London. All competition winners will have to arrange their own transport and accommodation if needed. The prize is for 1 (one) of 10 (ten) Gold passes and will be chosen at random from all the entries. Winners will be notified by email or telephone.

To enter, please fill in this simple form.

Good luck!

Save the date: Monday 19 May 2014!

Swedish Beers in London - Save the DateI’m delighted to announce that Swedish Beers will be back in London on Monday 19th May 2014. Please put the date in your diary now!

The first sponsor is Open Mobile Media. The OMM team had such a great time in Barcelona because you made them feel so welcome and they met so many interesting people that they are getting involved once more, this time in London. The party will run alongside this year’s Open Mobile Media London conference. Stay tuned for more info on our partnership and a ticket deal coming your way in the next few days.

I’ll be updating you all shortly with the details and if you’re interested in getting involved as a sponsor or start-up supporter, please get in touch. There are combined packages available if you’d like to get involved with Open Mobile Media as well.

Skål!

 

Google Cloud Platform Developer Roadshow – Europe – 7-11 April 2014

Exciting news! Hot on the heels of the recent announcements about pricing and capability for Google’s Cloud Platform, we are also pleased to announce that the Cloud Platform Developer Roadshow is coming to nine European cities on the week of April 7th with 17 more cities to come. In the UK, the team will visit both Manchester and London. And the other cities on this leg of the tour are Paris, Tel Aviv, Amsterdam, Helsinki, Milan, Stockholm and Berlin.

This free, half-day event should be of particular interest to mobile developers as one of the sessions will show you how to build a mobile app on Google Cloud Platform end-to-end. Live. In one hour. Pretty impressive, huh?

At the roadshow, Google will also demonstrate new approaches to computing that enable you to move beyond traditional divisions of PaaS and IaaS.  They will also showcase a developer experience that enables you to work more efficiently as you build, test, and deploy your code.

Google Cloud Platform is available to small start-ups through to large enterprises and clients include CostCo, Netflix, AirBnB and Snapchat.

This is a great opportunity to see behind the scenes of the world’s biggest cloud and chat with the international Google Cloud Platform team who will be on hand to answer your questions. If you’d like to attend one of the sessions in your city, RSVP required so please register here.

Here’s that link again to register.

Digital Revolution Thoughts: A Free Webinar with Jonathan MacDonald on 26 March 5pm GMT

Digital Revolution Thoughts…

A free webinar about the impact of technology on our business

It is no secret that the digital revolution has invaded nearly every aspect of our lives. The real question is how this technological world impacts society and our business practices. In CoolaData’s live, upcoming webinar, Jonathan MacDonald, the man behind the Thought Expansion Network (TEN) – joins us to discuss the hidden aspects of this digital revolution, including:

  • Privacy
  • Advocacy
  • Loyalty
  • Citizenship

Join CoolaData and Jonathan MacDonald at at 5pm GMT/12pm EST on Wednesday, 26 March for this free webinar. Listen to Jonathan and join in the online Q&A.

 

Win a free copy of 28 Thoughts on Digital Revolution by tweeting this event with #CoolaDataTEN or visit CoolaData’s LinkedIn page and share from there. You will automatically be included in a raffle for one of ten free copies of Jonathan’s new book. Webinar participants will also receive exclusive membership to the Thought Expansion Network (TEN), offering free access to cutting-edge thinking, video comments, live events and master classes.

Jonathan MacDonald is an international speaker on perpetual change and how to think differently about the future of business, the shaping of society and the potential of technology, all of which are constantly influenced by fast-paced, relentless change. He is the founder of the Thought Expansion Network (TEN) which inspires a deeper understanding of real-life challenges and opportunities, and he has published multiple papers and books including Business Poison and the new 28 Thoughts on Digital Revolution.

New sponsor announcement: Welcoming Open Mobile Media

Lead festival sponsor: Open Mobile Media

I’m delighted to welcome Open Mobile Media as the festival’s lead sponsor this year. It’s their first time in Barcelona and they’re very excited to be joining the fun. They connect the most influential and the most innovative companies and individuals in the converging mobile, internet, media, advertising, electronics and commerce markets. They deliver news, insights and C-level events to help executives and businesses who are part of the mobile ecosystem succeed and expand.

They’re a seriously friendly bunch and the whole team are heading to Barcelona to scope out interesting people for their upcoming events in London and San Francisco as well as getting the lowdown on what’s happening in the industry from the people who matter – i.e. You! You’ll be able to mix and mingle with them at Swedish Beers. It’s well worth looking them up there as they’re the ones with the most beer tokens!

Skål!

Join us for breakfast at La Boqueria

Join us for breakfast on Wednesday morning. Enjoy a coffee and some breakfast, meet some of the local traders and enjoy a local tour of The Boqueria, take a few snaps, tweet a few thoughts, meet some interesting people, see mobile technology live, in action, in the wild. And all this before you have to head up to Congress. Oh, and did we mention the delicious breakfasts you can enjoy?

We’ll be discussion how local shops, market traders, cafes, restaurants and tourist desinations can be looked at afresh to take advantage of new technologies such as mobile payments, social media, internet of things and more to improve local well-being, improve revenues and engage with both the local community and visiting tourists and travellers?

LOCAL TOUR

Take a guided walk (in English with the help of a Spanish translator) through the Raval area and La Boqueria market, in particular. You’ll be checking out local businesses, markets, cafes, restaurants and more. See how mobile technology is being used by real people and hatch some new ideas about how it could be used in the neighbourhood to improve. Is tourism really killing La Boqueria and turning into a theme park? And if it is, how should the community be addressing this? Take photos and notes on your phone or on postcards to keep track of what you see and so you can share these ideas using Changify.org. There will be time for coffee and to eat breakfast at one or more of the stalls.

We are arranging for you to also meet some interesting people along the way who can talk more about how data, technology and people can create better neighbourhoods and share their own experiences.

NEW IDEAS AND PLANS

At the end of the walk we’ll review the findings from the walk and join the dots between food, eating out, shopping and making a difference. Let’s see what ideas come out of it.

Ideas fashioned by you in groups on the day go on to be posted as projects on Changify’s crowdfunding service to raise awareness, build support and find backing from friends, neighbours, local businesses, brands and local government.

This walk is open to everyone. Want to know more about these walks? Here’s the write-up from a similar one that happened in Clapton in London.

The meeting point will be the main entrance to the Boqueria market. There is no charge to attend the walk, but we encourage you to buy from the local food stalls that we will be visiting. RSVP required so we know who is coming.

Your tour guide is Cristina Guembe. She is a local Raval resident and service designer.

You will be in safe and interesting hands with this walk. It will be led by Priya Prakash, founder D4SC & Changify and Catherine Mulligan who leads the SSN+ initiative at Imperial College.

About D4SC Design for Social Change, or D4SC for short, is a Studio for hyper-local community operating systems for smart cities and citizens co-creating with brands, local business and councils to boost local economies. D4SC’s alpha product Changify is a mobile crowd powered platform for better neighbourhoods has been featured in Wired, Tedx City 2.0 and is currently in pilot phase in London. D4SC was also recently awarded the prestigious Post Office Community Enterprise fund to re-imagine and prototype the future of the local post-office. www.changify.org | http://twitter.com/D4SC

SSN+ logo

About SSN+ From the PCs to mobile networks, true technical revolutions don’t happen when the right technologies emerge, but rather when the right people meet. RCUK funded Digital Economy Sustainable Society Network+ is dedicated to establishing connections between the right people to help drive the use of ICT for a Sustainable Society. The SSN+ website can be found here: Sustainable Society Network+

Announcing aql and Adjust sponsoring Swedish Beers

It really warms the cockles of my heart to welcome back sponsors year after year. And that’s exactly what I’m doing here now. When you get to Swedish Beers next week, you’ll need to keep your eyes open for the sponsors as they’re the ones with the free beer tokens. Go find them, and you’ll have free drinks!

In case you haven’t met them before, may I introduce (drum roll please) aql and Adjust.

aql is sponsoring us once again. Adam and his team will be on hand to chew the fat with you and generally make sure you have a lovely time. Who is aql ? Well they’re award-winning messaging specialists: They integrate mobile messaging and voice communications into your existing business processes. It just works. They have a rather fabulous data centre too in Leeds in a converted Methodist Church. That means you can also colocate securely in their datacentre (it is like Fort Knox in there!). They serve over a quarter of the FTSE100 and are as happy to work with SMEs as they are large corporates and public sector. They really are one of the friendliest bunch of people you could hope to meet and they really do know their mobile stuff – and not just the stuff they do. They really understand your business too.

 

You may remember Adeven from last year’s Swedish Beers party and the one we held in Berlin last summer (the beer garden was lovely!). Well, they’ve rebranded as Adjust. They’ll tell you much more about it at Swedish Beers. Wanna talk analytics? Adjust.io is the way to go.

Mobile app tracking and analytics company adeven is rebranding to take on the identity of its driver product, adjust which is the leading business intelligence platform for mobile apps. As an official Facebook mobile measurement partner that is also integrated with over 120 other networks worldwide adjust ensures that marketers and publishers know exactly how their app is performing, absolutely anywhere that they choose to market it. Their BI platform displays insightful and actionable metrics on a streamlined dashboard offering key insights into in-app behaviour to reveal any campaigns most promising marketing sources.

Watch out for further sponsor and supporter announcements…

And if you haven’t registered already, or would like more information, then you can do that here.

Wish you were here!

Touchnote Logo - real, printed postcards from your digital photosI don’t know about you, but the butterflies are seriously kicking in today as I prepare to set off for Barcelona. It’s one of my favourite cities to hang out with its combination of art, architecture, great food and seaside. So if you’re heading to Barcelona next week, how about sending your loved ones a postcard home using one of your digital photos?

Our friends at Touchnote have a special offer giving you two free credits to send a real, printed postcard home direct from your mobile phone, tablet or PC. I’ve been using the service for a few years now and regularly send cards to my Mum and Auntie. The quality is lovely, the interface is simple and Touchnote is giving you two free credits to get you going. This offer is also open to existing customers.

Screenshot from Touchnote mobile appHow does it work?

Well, you need to have an account at Touchnote. So I suggest that you set that up first by going online or downloading the app. If you already have an account you’ll need to be logged in. Once you’re logged in, go to http://touchnote.com/redeem and enter the code HOTMF14 and you’ll have two free credits added to your account. That’s enough to send two postcards to absolutely anywhere in the world. And erm, that’s it. Those credits will be stored on the app on your phone, tablet or PC and can be used any time.

The offer is limited to the first 200 people. So get clicking and set yourself up now so that you too can send a postcard home.

About Touchnote

Touchnote is the world’s most popular mobile postcard service with more than 4m app downloads across Android and iOS (download links here). Designed to help users stay in touch with loved ones, Touchnote’s apps turn your digital photos into real, printed postcards, sent anywhere in the world by post. We print and post from UK, USA, Germany and Australia.

Newsletter update

Need to keep up to date with what’s happening? The first newsletter for this year’s festival went out last night so if you missed it, here it is.

Quicklinks to events listed by day. Check ‘em out  Saturday  |  Sunday  |  Monday  |  Tuesday  |  Wednesday  |  Thursday  | Friday

Win tickets!
Still need an exhibition pass for Mobile World Congress? Our friends at MobiADNews have a couple to give away. Just click here to add your details. Or perhaps WIPJam is more your thing? If so, we have TEN free passes up for grabs for their 4-day hackathon cum unconference extravaganza. Closing date for both of these is Wednesday 12 February at 23:59 GMT (that’s tomorrow!).

Event listings are still free
You can still add your event listing here for free. I’d love it if even more people and companies can get involved. Events of all shapes and size are welcome. I don’t list anything without permission from the event organiser. If you need some help with your event or want to run an  event idea past me, then just get in touch by replying to this email. And if you need somewhere to hold your event, then I highly recommend the lovely Clara at Le Rouge BCN which is our festival hangout for the week. Wifi and cava… what more do you need?!

Start-Up specials
Innovation on the Fringe is back for the third time and there are a few spaces left to demo. We’ve teamed up this year with SSN+, Changify and D4SC and you’ll be hearing about one of their current projects at the event. You’ll also get to see the three winning hacks from Hack The Ride and much more. So if you’d like a slot, then click here for more info and to apply. And if you just want to hang out and see the demos, you can get your ticket here.

If you’re an investor (VC, Corporate or Angel), then you won’t want to miss the Best of British Mobile Start-Ups Showcase brought to you by UKTI (UK Trade & Investment). It’s free to attend.

Ladies only
It’s the eighth, or maybe it’s the ninth (I can’t remember!) Annual Ladies of Mobile Lunch in Barcelona. We have specially selected wines for you from V&N Cellars and an exclusive pop-up dining experience from Jezebel’s Clandestine Dining with Chef Kathleen that you just can’t get anywhere else. You won’t want to miss this. Tickets available now.

Motorbiking
If you’re a motorcycle enthusiast and arriving early for your week in Barcelona, then why not join Hack The Ride, a 24-hour hackathon to explore apps for motorbikes and their riders. Free to attend, there are some decent prizes up for grabs too. And the winners also get to present at Innovation on the Fringe.

Get hashing
No, I don’t mean hashtagging on twitter, or anywhere else for that matter. I’m talking about the Barcelona Hash House Harriers who are doing their monthly run on Sunday 23 February and are happy to welcome mobilists to join their session. Sounds like a great way to start the week to me. You don’t have to be a runner to join in. All levels welcome.

Skål!
 Swedish Beers is back on Wednesday night. Our sponsors include AQL and Adeven, once more. We’re also being supported by DS4C, Changify and SSN+. It’s going to be a busy one so there’s still room for a few more sponsors to ensure that there’s free beer for everyone. The format is the same as previous years so no ties, no formalities, no pitches. We’re at our usual haunt of Dostrece and will be open from 7pm until late. Get in touch with Helen to discuss sponsorship, including special deals for start-ups.

Well, that’s a wrap for this newsletter. See you all soon.

Helen Keegan | Founder | Heroes of Mobile