I’m delighted to welcome the first batch of Swedish Beers sponsors for the upcoming Swedish Beers Mobile Networking party in Barcelona.
First up, Equal Experts.
Equal Experts is a network of talented, experienced software and hardware consultants, specialising in agile delivery. Their in-depth expertise and an uncompromising approach to quality make all the difference – and that’s what the background of engineering rigour and proven delivery practices brings.
The company has a long-standing relationship with the mobile industry, having worked with O2 Telefónica on its mobile app platforms since 2012. Together, they delivered the Priority and MyO2 native apps along with the platform that powers them – supporting millions of happy O2 customers along the way.
Equal Experts’ efforts in mobile go beyond software to include proprietary hardware. Their BluetoothTap technology unifies the ‘tap & go’ experience across all major smartphones. IBM iX has adopted BluetoothTap in its vision of the future of retail, successfully using it within a prototype for a secure, mobile-first retail shopping experience to dramatically improve checkout times.
Paul Stringer, and some of his senior mobile team, will be joining us at Swedish Beers. It’s their first time as a sponsor so please be sure to give them a very warm welcome.
Welcome back 51 Degrees!
Next up is 51 Degrees. James Rosewell and his team will be in Barcelona and joining us as a sponsor for the second time. So let’s make sure we welcome them back with open arms.
51Degrees provides The Fastest and Most Accurate Device Detection solution. That may sound like a boast, but James tells me it’s true. Who am I to disagree?!Did you know that over 150 device models are launched worldwide every week?? Well 51Degrees does, because they add them into their database every single week.
Trusted by millions of people, they have over 1.5 million active deployments in virtually every country around the world using the 51Degrees device detection software day in and day out.
This software helps companies in Adtech, Publishing, Digital Experience platforms, Ecommerce, Telco, leveraging our huge database of over 880,000 (and growing) device combinations. This means the tech and screen size never gets in the way of the user experience regardless of device type. Using device detection makes you more money through more accurate targeting and optimized content.
So if you think you know everything there is to know about mobile device detection or optimisation, why don’t you challenge James and his team and test their knowledge over a beer in Barcelona?! You can also check them out in the exhibition on stand 7UP.72.
Welcome back x-Mobility!
x-Mobility is the Mobile Virtual Network Aggregator (MVNA), for Hutchison 3G UK, providing a White-labeled MVNO service for brands wishing to enter the mobile space. x-Mobility has a full MVNO license and provides all the services required for a brand to create its own MVNO proposition. By working with x-Mobility, brands can become a Mobile Virtual Network Operator (MVNO) launching their own branded mobile service in as little as 90 days and at a fraction of the cost and time of attempting to do this directly with a mobile operator. Pretty neat, huh?
Shanks and his team will be at Swedish Beers and they’re particularly interested to talk to brands (inc MVNOs & OTTs), media owners and app entrepreneurs who are looking to launch Telco Mobile Services about how to enable you with alternative mobile services which, in turn, helps you acquire, grow and own your own subscriber base. Not only that, they’re a great team to hang out with and talk all things telco.
If you haven’t RSVP’d yet, you can do that here
. Remember, we’re not in Dostrece this year but I have a brilliant new venue lined up for you in central Barcelona. More on that in the next few days.