What we did last March… tune in to our podcasts

Some of you may not know that I’ve been doing some podcasts for the last couple of years in Barcelona and as prep for this year’s event, I thought you might like to listen in again #tbt #ThrowbackThursday style.

So here they are courtesy of friends and collaborators, Vicki, Sakis and Yannis from Tech Talks Central and friends and long-serving mobilists Ilicco Elia and Rafe Blandford. We’ll be doing some more this year looking at mobile marketing, advertising and media, innovation, internet of things, artificial intelligence and more. So do tune in to the Heroes of Mobile Soundcloud channel and keep your eyes peeled here for when they’re out. In the meantime, enjoy our efforts from 2016 and 2015 and see how they compare with what we’ll see at this year’s upcoming mobile extravaganza in Barcelona. What’s changed since last year I wonder? Oh, and we’ll encourage Rafe to keep his eyes open for the photograph this time! Enjoy.

Introducing this year’s Swedish Beers sponsors

I have some sponsors to announce! Hurrah! There will be beer tokens for everyone! So without further ado, let me introduce you…

Digitas LBi White Unicorn on red background logo

Our lead sponsor is DigitasLBi: DigitasLBi is a modern, data-inspired agency – the only agency designed to offer clients a complete stack of services, from integrated communications, to commerce to CRM and innovation services across the world, all driven by our data about what really counts for your business.

The mobile team is headed for Barcelona once again and this time they’re sponsoring Swedish Beers! Some of you will have already met Ilicco, Rafe and Sergio at previous Swedish Beers events or have tuned into our Choons ‘n Chat podcasts with Tech Talks Central. We’ll be doing some more podcasts this year, so watch this space as they say.

This year, DLBi is bringing more of the team along to MWC and they will be on hand to chew the fat on all things mobile – be that mobile marketing, advertising and media or innovations in hardware and software that can make a difference to their clients’ businesses. So if you want to find out what can be achieved when hard data meets imagination, then search out Ilicco, Sergio, Rafe, Lorenzo and the rest of the DLBi crew when you come to Swedish Beers! Oh, and being lead sponsor, they’ll also have the largest batch of beer tokens.

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Supporting Sponsors

We also have a range of lovely supporting sponsors. Please join me in welcoming them to the party. 
Headforwards LogoMeet Headforwards who are based in Cornwall, UK and specialise in software development outsourcing. Our primary aim is to work with our clients to create and deliver custom software that brings them business value. We believe in working in an Agile way and have adopted both the agile philosophy and agile methodologies into our business strategy and day to day life.
Our business model is different to most other outsource software companies. We create dedicated teams for specific projects and never switch members to other projects, nor do we have team members ‘waiting on the bench’ which ultimately drives costs up.
Meet Toby and his team and they can explain more about what they do, what agile means all whilst extolling the virtues of living and working on the stunning Cornish coastline and generally have a good time.
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Inspiring Interns logo 2017
Many of you will already know Ben Rosen and his team from Inspiring Interns and Inspiring Search. They’ve been regulars at Swedish Beers since the very first parties in London in 2001 and have supported us ever since then. You may remember their polaroids from last year’s bash. And I wonder if you still have their sunglasses?! Or perhaps you’ve joined in one of their Ping Pong competitions at our London parties? I digress.

The team is brilliant at graduate recruitment (they’ve placed over 5000 young people since 2009) and also do senior level recruitment in the mobile and digital sectors. Ben and his team are not like other recruiters (they’re much less pushy and much more human) and I can guarantee you’ll have great fun with them. I’m sure they’ll also have a few surprises up their sleeves to help us all have a good time on the night.

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51 Degrees Device Detection logoNext up is 51 Degrees. James Rosewell and his team will be in Barcelona and joining us as a sponsor for the first time. So let’s make sure we give them a very warm welcome. 

51 Degrees helps designers, creators and business leaders make amazing website experiences based on responsive design principles. Our software helps reduce both the cost and time involved in creating, testing and deployment of mobile websites, which means the tech never gets in the way of the user experience.

Trusted by millions of people, we have over 1.5 million active deployments in virtually every country around the world using our device detection software day in and day out including Unilever, eBay, Microsoft, IBM, Hyundai and T-Mobile use us. We are THE fastest and the most accurate device detection service there is. Our accuracy comes from our device combinations database – at over 150,000 (and growing) it’s the largest and it’s checked and updated every day, because we know that over 150 devices are launched worldwide every week. Our performance speeds are awesome too. We go direct, avoiding clouds for real time device detection. Capable of more than 5 million detections a second we’re the fastest available.

So if you want to talk about responsive design principles, mobile website deployment, new handsets and device detection, these are the people to talk to.+++++++++++++++++++++

ZZZ Corporate Accommodation will be joining us as a sponsor this year in Barcelona. They’re specialists in corporate accommodation and help clients small and large find the right places to stay. ZZZ’s was born in 2002 by Swedish Beers regular, Helen Gavine, who has a passion for quality and an annoying attention to detail! We deliver good quality corporate accommodation in the right part of town in the key exhibition cities in Europe including Cannes, Barcelona and London. 

We strive on offering great service, and that can only be delivered by having the best team. The team are split between our main office in Richmond, London and overseas in Cannes and Barcelona. All the apartments are vetted personally and their service on the ground is top notch from a personal meet and greet service and welcome pack to organising events. Come and hang out with Helen, Tess and the team. 

And in the meantime, if you’re still looking for somewhere to stay for this year’s Mobile World Congress or an upcoming event in Barcelona, Cannes, Lisbon or Monaco, do get in touch.
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You can RSVP for the event here if you haven’t done so already. It’s free to attend for people working in and around the mobile industry.

**Fancy joining us as a sponsor? Please get in touch with Helen to discuss.** 
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See you in Barcelona.
Skål
Helen
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Check out the photos from our bash in Barcelona in 2016 on Flickr or Facebook.
This is a Heroes of Mobile Event

Swedish Beers in Barcelona was a blast!

A big thank you to everyone who came and chewed the mobile fat with us in February. Thank you to our sponsors, Gavin and his team at Voluum, Nextbit, aql, Vyke, Veoo, Inspiring Interns, Inspiring Search and Joshua PR. We couldn’t have done it without their financial and moral support. Thank you also to our photographers, Erika Arias, Naty Jamiez and Inspiring Search. And a thank you to Alex and his team at Dostrece who did us proud. They even wrote about us on their blog (it’s in Spanish).

Here are the photos on Flickr and the same set on Facebook – there are a lot this year. So if you haven’t seen them already, enjoy!

Swedish Beers BCN Edition #11

We’ll be back in Barcelona in 2017, all being well. But in the meantime, we’re heading to the USA this May. There’s a Swedish Beers party happening in San Francisco on Mon 2 May, a talk and meet-up about Artificial Intelligence in Mountain View on Tuesday 3 May, another talk and panel discussion, ‘When Will Our Smartphones be Smarter than Us?’ in New York on Thursday 5 May and another session in Los Angeles about our Smartphones being smarter than us on Monday 9 May. Do come and join us at the events – they’re all free to attend. And get in touch if you’d like to sponsor or partner with us.

What innovations will we see in the North?

Innovation photo by Thomas Hawk.

Photo by Thomas Hawk. Some Rights Reserved.

Join us on Tuesday afternoon on 3rd November as we take a look at mobile innovation from all aspects of mobile. Short talks, demos and plenty opportunities to mingle with your fellow mobilists, this relaxed session should give you an insight into what’s hot and what’s not in mobile innovation.

This session is hosted by our friends at aql and supported by Inspiring Interns. And we’d love to see the best of what the North of England can bring us in terms of innovation. Do you have a mobile app, website, service or device to share with the audience? This could be at concept, prototype or fully-fledged stage – we don’t mind. We just want to see some interesting things.

To apply for one of the demo spots, please fill in the form here. Each demo will be 2 minutes with 2 minutes for questions. The format is show and tell style rather than a formal investment pitch although investors may well be in the room. There is no charge to participate. You do not have to be from the North of England to demo, but we would especially like to see some examples from the North.

We’re still finalising the agenda, which demos you’ll see and exact timings and it is subject to change. It’ll be along these lines…

Tuesday 3rd November

3.30pm – Doors open. Networking and light refreshements

4.00pm – Welcome from your hosts and sponsors

4.10pm – Demos – we have space for about 5 demos in this session

4.40pm – Networking break

5.00pm – Demos. We have space for about 5 demos in this session

5.30pm – Networking

6.00pm – Event finishes

The location is aql, 11 to 15 Hunstlet Road, Leeds LS10 1JQ. For out of towners, it’s about a 10 minute walk from Leeds station. There’s a pay and display car park nearby for those of you driving.

The event is free to attend although registration is required. All registration details will be shared with our event sponsors and partners.

This is a Heroes of the Mobile Fringe Event. Photo by Thomas Hawk. Used under Creative Commons Licence.

We look forward to seeing you there!

Helen

http://mobileheroes.net/

@heroesofmobile

http://facebook.com/heroesofmobile

This is a Heroes of Mobile event.

Save the date: Monday 19 May 2014!

Swedish Beers in London - Save the DateI’m delighted to announce that Swedish Beers will be back in London on Monday 19th May 2014. Please put the date in your diary now!

The first sponsor is Open Mobile Media. The OMM team had such a great time in Barcelona because you made them feel so welcome and they met so many interesting people that they are getting involved once more, this time in London. The party will run alongside this year’s Open Mobile Media London conference. Stay tuned for more info on our partnership and a ticket deal coming your way in the next few days.

I’ll be updating you all shortly with the details and if you’re interested in getting involved as a sponsor or start-up supporter, please get in touch. There are combined packages available if you’d like to get involved with Open Mobile Media as well.

Skål!

 

New Partner Event: CoolaData & Google talk Big Data

Whether you’re an app developer, a mobile games company or have a mobile commerce operation, the chances are you have customer data of all kinds and could benefit from knowing how best to analyse it to monetise it better. This is where Big Data comes in and this is your chance to see it in action and find out why and how it might be relevant to you. Ask questions, see the platform in action, work out how much it might cost you and what results you might achieve – all in a couple of hours!

Find out more about the event here and you can register below.

Art on the Fringe – check out our artist’s mobile site

We are counting down the seconds till the launch of the Heroes of the Mobile Fringe Festival – BCN 2013. We hope you enjoy our lovely festival and we look are really looking forward to meeting and greeting all the innovators tomorrow for our first event of the season.

As our inaugural Art on the Fringe festival is so amazing we wanted to give you all the opportunity to experience the art, even if you cannot make it to MOB to view in person. Scan below to enjoy!!…..

Heroes is proud to announce Art on the Fringe – Mobilography Exhibition @ MOB

Heroes of the Mobile Fringe is proud to present our inaugural exhibition, showcasing the work of 3 extremely talented artists who use their mobile phone’s as their medium for expression.

Tracey Moberly describes why she choses this medium “as an artist my mobile phone has developed and grown from my inspirational muse via SMS to paint box and pallet with both high and low resolution phone camera specs and the different Apps I use. I create large scale canvases for gallery exhibition and commission filtered through Apps such as Instagram. I use it in a wide number of disciplines from creating films and music industry videos to embroidered and art worked text messages thus giving longevity to an otherwise disposable medium. My mobile has become not only my tool box, but a vehicle to take and make my creations globally …

Our fabulous artists exhibiting are Tracey Moberly, Ben Lowe and Heike Schuricht. The show is on for a week so come and view the 50 pieces of Mobilography in the coolest space in town, MOB, Makers of Barcelona, open daily from 10.00am – 7.30pm, Sunday 25th – Thursday 28th Feb.